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With the New Year upon us, and after all the festivities that ensue during the last few months of the calendar, there’s only one thing we tend to want to do: relax and take a moment to recover from all the excitement! However, there is a special occasion in February, and it’s the perfect opportunity to put together a small collection of products to sell online to celebrate love with Valentine’s Day. Yes, you don’t have to confine yourself to just one day in order to get romantic and treat your other half to something special, but you have to admit that 14 February is still a world-renowned day for love!
So whether you already have an established online shop or you’d like to get going and start selling on the internet, I’m sharing with you some ideas for interesting products to sell on your own site, on social networks, or on platforms such as Etsy, for example.
Some of the products that I’m going to share may require you to have some resources at hand. I tried to include helpful links throughout the guide, but I also wanted to add a reminder that if you have some knowledge on the subject, you could create your own graphic resources to sell. If you don’t know how to draw or take pictures, you can download some files on platforms like Creative Fabrica, Creative Market, Etsy, Freepik, Envato, etc.
Now that we’ve got this out of the way, we can discover together some of the digital products that could earn you some extra cash this year!
1. Personalized Digital Couple Art
We’re starting this list of digital products to sell for Valentine’s Day with a product that could certainly require more effort than others. First of all, you need to know a bit about digital art or at least know how to use Photoshop actions, for example, even if this takes away from the ‘handmade’ aspect a little. If you take a look at Etsy, for inspiration, you’ll see that there are quite a few people who order custom-made paintings made for their couple. So if you’re good at drawing, it might be perfect for you to start this kind of orders on Love Day! Faceless portraits, chibi anime portraits, watercolor portraits, or even aesthetically pleasing line portraits are often commissioned in large numbers during this period.
And even if you don’t necessarily know how to draw, you can, as I said above, use an instant effect on Photoshop. You can use a free PSD effect that I randomly found online. You can also use free alternatives to Photoshop such as Photopea, since I know it’s quite expensive!
2. Date Night Organizer
While doing some research, I found that a lot of people rely on organizers and planners, and they’re extremely popular online for a reason! What’s great is that you can create them on free platforms such as Canva, or you can use Notion or Google Calendar. Basically, it would mostly depend on the kind of planner you wish to create and the tools you’re most used to. Then what you’ll have to do is simply personalize the organizer to fit into the Valentine’s Day theme! Or really, it can just be marketed towards couples so that they can also use it throughout the year and not just on a single day during February. You know, so that they can get their money’s worth –yet another selling point for your product, right?–
These kinds of date night organizers can thus serve as digital tools that will help lan romantic nights for couples. You can feature customization options with names, dates, and occasions so that the happy couple will fill it. You could also add a calendar so they schedule their dates with reminders. It would also be a great idea to add activities and suggestions to inspire them and give them ideas for their dating experiences, you know!
If you want to take it to another level, you could also integrate budgeting pages so they can manage their expenses for their outings or even a meal planning template so they can cook together a cute little dinner. To wrap it up, you could also dedicate a space on the digital planner where they can write down specific memories or notes from their date nights.
3. Personalized Gift Card or Love Coupon
This one product idea has to be one of my favorites because it’s just so cute! It can be completely personalized, it can be made to print or just to be downloaded digitally. I would personally love to receive a “love” gift card to redeem my little prize, haha! But we’re not here to talk about my preferences, so let me delve into the details of this crafty digital product to sell on Valentine’s Day.
The idea behind this one is to actually create a gift that can be completely made to suit the person it’s given to. You can offer the customization option or just sell a ready-to-use template that your audience can change themselves. For example, a gift card can be given to a lover so that they can redeem a date night in an expensive restaurant of their dreams, or maybe it can even be something cute and silly like a coupon for extra kisses after a hard day or something.
4. Digital Love Games Activity Book
Have you ever seen the amount of games or activity books that are marketed towards children during seasonal holidays or for special occasions like weddings? Those printable games and activities such as coloring or puzzles are often meant to occupy and amuse the child while keeping the occasion in mind. The last time I went to my friend’s wedding, she printed some adorable little booklets for children so that they could pass the time during the reception. And quite frankly, it made me think that it would be a very cute activity to do with a lover, and I know others agree as well!
So for this digital product, you can brainstorm and create an activity book completely tailored for couples! Here are some of the games, puzzles, and activities you could integrate into your digital book:
- Crossword puzzles with love-themed clues
- Sudoku with heart-shaped grids
- Word searches featuring romantic words
- Interactive love stories to be created by filling in the blanks
- Illustrated coloring pages with inspirational love quotes or love-themed artwork
- Cute quizzes to determine how well couples know each other
- Trivia questions about famous love stories, romantic movies, or historical couples
If you also want to take it to another level, you can also sign up for free on Amazon Kindle Direct Publishing and upload your activity book there (at no cost!) so that it can be made and shipped out by Amazon. For example, I did the same thing myself for another niche (I created a Mandala-inspired Coloring book) but do keep in mind that the royalties aren’t that high so unless you can make a lot of sales that way, it’s better to not entirely rely on this income channel.
5. Online Course for a Couple Activity
If there’s something you can think of, you can be sure that there’s an online course for it. I’m not even kidding! There’s an online course for how to become a mermaid. Well, I don’t really blame anyone signing up for that one ‘cause mermaids are indeed really cool. But let’s get back to our Valentine Day’s digital products subject! I know it may seem less pertinent than other ideas in this list, but I promise you it can turn into a profitable outcome.
You can create courses that target couples. It’s better if you share your own expertise on a subject and tailor the experience for lovers. Let’s say for example that you know how to knit, for Valentine’s Day, you can offer a special course on how to knit a heart-shaped pillow or matching couple sweaters. You can offer a multitude of painting, pottery, or other artistic activities to do together, and you can be the couple’s instructor for that time! Like I said, it really depends on your own strengths, so to name a few, for Valentine’s Day, you could offer online courses about couple’s dance routines, cooking masterclasses where they’d bake an elaborate cake to celebrate their love, photography courses where the goal would be to create an album of their moments as a couple, or even fitness or music courses!
Of course, since creating a course from scratch can be a tedious endeavor, you won’t just promote it during Valentine’s Day! You can feature it all year long on your site or shop and attract couples towards it.
6. Digital Couple Scrapbook
People have been creating scrapbooks for a very long time, and it’s always a thoughtful and touching gift idea that can be used to shed light on fond memories with your loved one. And with the advanced technology we now how at the tip of our fingers, you can take advantage of that and offer personalizable digital scrapbooks for all lovers around the world!
Once again, you can offer to do the customization yourself and ask your prospective buyer to send you all the details and images of their couple, or you can simply create a template on Canva and sell it just like that. You could offer a variety of customizable templates that would allow users to personalize the scrapbook with their own photos, captions, and stickers.
It could be great to add a chronological timeline to the scrapbook where couples could fill in the years of their journey together. That way they could add their milestones, events, and memories along the timeline! If you want to be extra, you could provide prompts to help couples remember special moments and add them to the scrapbook by adding suggestions for categories like “Our First Date,” “Favorite Memories,” or “Things We Love About Each Other.”.
This could not only make for a beautiful and touching gift for Valentine’s Day, but it can also be brought for anniversaries, weddings, or basically any occasion where somebody would want to gift their significant other something valuable and personal.
7. Love Printables and Wall Art
Now, I’m going to share some digital products that are quite popular online. It naturally means that the competition for these is extremely high, and you’d have to do some research concerning performing keywords with low competition, but it can still be a very viable niche. For all it’s worth, printables and wall art can become a very viable passive income opportunity.
You can create digital files themed around love and Valentine’s Day and allow your buyers to get the files they want to print. There’s a plethora of ideas for this product. You can create collections of romantic quotes (You can also offer customization for this one!), love-themed artwork or images, and so on! The only limit here is your imagination. You can also check out platforms like Creative Fabrica and look around for designs to use on your products. I believe that they offer a commercial license that allows you to sell what you create with no problems and without having to pay for a more expensive license, even on sites like Etsy for example! Check out my link to download 10 products for free!
8. Digital Stickers, PNGs, Clipart & SVGs
This one is somehow related to the previous product idea. If you’re good at drawing, you can make cute stickers or clipart to sell related to love. Such as cupids, hearts, cute food themed around love, doves with flowers and heart banners, and much more. For the SVGs and PNGs, you can opt for cute love-related quotes or designs. Once again, only your imagination and capacities can stop you!
While I’m not knowledgeable on this subject, it has also come up to my attention that some use platforms like Midjourney to create digital products such as SVGs and PNGs to sell online. I’ve seen a lot of them on YouTube where they’d target the Stickers and Tumblers niches, but truth be told, I’m not sure how that works out! Still, I wanted to address this in case any of you want to embark on that journey and adapt it for Valentine’s Day products.
9. Personalized Couple Poster Print
This product idea kind of resembles the Wall Art one, but there’s a twist to it that I think makes up for a very unique and adorable gift! Basically for this digital product, you would create a custom poster for the couple that they can either keep digitally or print themselves. If you’re already partnered with a Printing Partner such as Printify for example, maybe you could even offer them a physical product as well, but that’s on another note!
For Valentine’s Day, you could offer Poster Prints with designs featuring the couple’s favorite locations or places they’ve traveled together on a cute map with markers. Or you could create typography art with their wedding vows! You could also create digital posters that would celebrate the milestones in their relationship (e.g., first date, engagement, wedding) or prints with elegant monograms using the initials of the couple’s names and adding beautiful flower decorations.
10. Valentine’s Day Cards
This is yet another classic when it comes to digital products for Valentine’s Day, but you better believe that they’re still popular! Receiving a card for any occasion is a sweet moment, but it becomes even more touching for celebrations like this one. You can offer a plethora of cards in your digital shop. Once again, you can offer to do the customization or just let your clients buy it and personalize the template for a more “passive” income.
I believe that Canva, Visme, Adobe Express, VistaCreate and other online designing platforms already offer templates to create this type of card. So while you can actually use them for your own designs, I strongly recommend that you put your own creativity to use and try to design something more unique. That would actually allow you to stand out against the competition! And for these many products, you can also check out Creative Fabrica’s extensive library for graphics, fonts, or even templates and mock-ups (which you’ll learn more about in the last product idea!) and see what can work out for you.
11. Valentine’s Day Mock-Ups
If you’re selling Digital products, then perhaps you have already gotten the opportunity to use mock-ups for your own products. There’s literally nothing better than mock-ups to showcase the use of your product. It allows your buyer to get a perspective on how what you’re selling can be used. And trust me, nothing speaks better than images!
If you’re good at photography, you can thus try to create “blank” scenes that can be used by others for their products. You can create mock-ups for cups, tumblers, sweatshirts and t-shirts, cards, boxes, stickers, paintings or literally anything you can think of! What you can do to gear it more towards Valentine’s Day is add romantic decorations like flowers, hearts balloons, candles, and the like. Feature pinks and reds in your images as well!
Once again, I do think that there are people using Midjourney and other AI generators to create scenes to be used in Mock-ups, I can’t really help you on this one, but perhaps you can find other resources online that would explain the process better if you want to achieve that despite not having the equipment or knowledge to take mock-ups pictures!
A conclusion to this article
As you can see from this post, I’ve tried to vary the research and ideas by gathering information from different online platforms about the most exciting products in this niche. Of course, if there’s demand, there’s bound to be competition. But if you can get into the market and position yourself, especially if your product is of good quality, then I think you’ll have a good chance.
Valentine’s Day digital products are seasonal, and it’s highly likely that you’ll only generate sales for a short time during the year. So I wouldn’t advise you to position yourself in this niche for the long term, but rather to take advantage of this holiday to generate more results. In any case, I hope that what I’ve shared with you has been useful!
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